← SayMadi · The film
75초. 유리, 두 화면, 휴대폰.
One conversation, three forms. The product frames are rendered from the real components (what the customer sees is what the product does); the rooms are plates from a real shoot, or generated for previsualisation only. Cut to picture; sound is room tone and the one emitted tone, three times.
현장 촬영 전까지 영상은 생성된 시안 클립 위에서 재생됩니다. 모든 장면의 제품은 실제 제품입니다. 촬영 패키지는 docs/design/shoot에 있습니다.Until the shoot, the film plays over generated previsualisation clips. The product in every frame is the real product. The shoot package is at docs/design/shoot.
020:06–0:14유리
카운터 위의 유리가 쉬고 있습니다. 인사말이 빛으로 이어지다가, 사람이 다가오면 빛이 켜진 채 머뭅니다.
The glass at rest on the counter: the greeting cycles as light, and steadies as someone nears.
스토리보드The film's storyboard
01Black. The node arrives, the hairline emits. 02The counter at rest — greeting cycling as light. 03First words, no button — tentative, then draft. 05Macro — the corrected word re-illuminates. 09The end dims into a ghost; the loop returns. 10The lockup arrives one step dim and settles.
| # | Time | Form | Shot | Action · what the glass does | Sound | On screen |
|---|---|---|---|---|---|---|
| 01 | 0:00–0:06 | — | Black frame. | A single point of light arrives one step dim, settles to full, breathes once. The pane's hairline emits from it. | Room tone. The emitted tone at 0:04. | — |
| 02 | 0:06–0:14 | 유리 | Wide, locked off. A real counter at night; natural and practical light. | The glass at rest on the counter: the greeting cycling as light. A person walks up, back to camera. The light steadies as they near (microphone level — no camera, ever). | Footsteps, the lobby. | — |
| 03 | 0:14–0:22 | 유리 | Over the guest's shoulder, shallow focus on the glass. | They speak — no button. · · · for a moment, then their words appear in English on their face; through the glass, Korean forms on the far face, mirrored. | Their voice, natural. Tone at first recognised word. | Captions from the master script (T2). |
| 04 | 0:22–0:30 | 유리 | Reverse, from the staff side. | The Korean caption settles from draft to final. The staff answers; on the far face English arrives one step dimmer and settles. | Both voices; the guest's earphone faintly. | T3 → T4. |
| 05 | 0:30–0:36 | 유리 | Macro on the glass, room as bokeh. | A corrected word re-illuminates in the emission colour and rests with a hairline. Nothing else moves. | Silence but room tone. | 수정됨 · Corrected |
| 06 | 0:36–0:44 | 연동 화면 | Hospital reception at noon, wide then two-shot. | Two tablets face each other across the desk; the same conversation on both — Thai on the patient's, Korean on the staff's. The corrected fact re-illuminates on both at once. | Reception ambience. | — |
| 07 | 0:44–0:52 | 연동 화면 · 휴대폰 | A one-day class, high angle over desks. | Several screens and phones, each in a different script. A phone scans the QR on the host screen — "Connected to the desk of …" — the tone. | Tone at connection. | Connected to the desk of … |
| 08 | 0:52–1:00 | 휴대폰 | A meeting room, a phone in a hand, earphones in. | Name chip, the working light steady: this phone is the person's microphone. They speak; the others' phones show it in their languages. | Their voice; a remote participant's, thin. | Speaking |
| 09 | 1:00–1:08 | 유리 | Back at the counter, wide. | The conversation ends: "This visit has ended" dims into a ghost; the loop returns; the guest walks away; the staff face returns to the desk's state. | Tone at the end. | This visit has ended |
| 10 | 1:08–1:15 | — | Black frame. | The bilingual lockup arrives one step dim and settles: SayMadi │ 세이마디. The node breathes once. | Room tone out. | saymadi.com |
Grammar
One idea per shot. The product is the only hero; people are present, never posed. Cuts on the tone. No music bed with a beat — room tone, and at most a sparse held note under shots 06–08.
Light
Night and noon. Practical light from the room; the glass emits, nothing is lit "for camera". Expose for the room and let the ink read at −1 stop; never bloom the captions in post beyond the glass's own bloom.
Never
A handshake. A close-up of a microphone. A globe or a flag. Anything that implies recording. A hotel logo. Generated people on a product surface — plates only, and only until the shoot.
Production
Real shoot first; generated video only for previsualisation, background plates and camera-motion tests. The product frames come from the kits at 1600×600 / 1024×768 / 390×844 and are composited as emitted light (screen).